Nicholas Harrisson 21/8/24 Nicholas Harrisson 21/8/24

Context influences decisions. We should embrace it.

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Nicholas Harrisson 17/7/24 Nicholas Harrisson 17/7/24

Going further with behavioural science: How to use behavioural frameworks to maximise the impact of market research 

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Nicholas Harrisson 1/5/24 Nicholas Harrisson 1/5/24

Six Simple Steps for Successful Brand Tracking

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Nicholas Harrisson 1/5/24 Nicholas Harrisson 1/5/24

Customer Segmentation – The Magic of Audience Profiling

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Nicholas Harrisson 24/4/24 Nicholas Harrisson 24/4/24

Unleashing the Power of Psychology and Persuasion in B2B Marketing

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Nicholas Harrisson 18/4/24 Nicholas Harrisson 18/4/24

4 steps to crafting an offering that resonates across Cultures

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Nicholas Harrisson 16/4/24 Nicholas Harrisson 16/4/24

Side-stepping the trip wires to craft exceptional brand positioning

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Nicholas Harrisson 15/4/24 Nicholas Harrisson 15/4/24

Celebrating World Arts Day with DreamArts Charity

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Nicholas Harrisson 26/3/24 Nicholas Harrisson 26/3/24

How Will AI Help Us, Not Replace Us? Embracing AI As The Market Researcher’s Assistant

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Nicholas Harrisson 19/3/24 Nicholas Harrisson 19/3/24

3 Ways Customer Journey Mapping Will Benefit Your Organisation

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Nicholas Harrisson 18/3/24 Nicholas Harrisson 18/3/24

Unveiling the Human Symphony: 4 Benefits of Ethnographic Research That Go Beyond the Stats!

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Nicholas Harrisson 4/3/24 Nicholas Harrisson 4/3/24

Unwrapping the Gen Z Enigma: Who Are They Really?

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n h 30/1/24 n h 30/1/24

Master product customisation: A guide to achieving success with 7 essential steps

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Nicholas Harrisson 12/7/23 Nicholas Harrisson 12/7/23

Are B2B Companies Truly Embracing ESG or Just Greenwashing?

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Nicholas Harrisson 5/7/23 Nicholas Harrisson 5/7/23

A letter to employers from Gen Z

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n h 2/6/23 n h 2/6/23

5 reasons to look beyond the Net Promoter Score

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Nicholas Harrisson 4/5/22 Nicholas Harrisson 4/5/22

Why B2B organisations need to speak to their customers before their competitors do!

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Nicholas Harrisson 7/9/21 Nicholas Harrisson 7/9/21

Insight Harvesting – Turning your existing data into valuable insight.

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n h 7/6/21 n h 7/6/21

Innovation traps your organisation should avoid.

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n h 4/3/21 n h 4/3/21

Millennials are diverse but not that different

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